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In House Coaching:

Step One: Laying a Sound Program Foundation

Step One: Start by Laying a Sound Program Foundation

Introduction to Step One.  In order to develop the trust and enthusiasm of the coaching participants, the development of the coaching program must be supported, structured, and have a sense of direction and purpose. Do achieve this some basic core steps should be taken before you implement the program:

A.      Establish a coaching coordinator and a steering committee

B.      Develop a program roadmap

A. Establish a coaching coordinator and a steering committee

Most successful coaching programs have a guiding energy in the form of a program coordinator and a steering committee.  Together the coordinator and the steering committee will keep the program on track, focused, supported, and motivated.

1. The Program Coordinator should be an employee (or an external consultant) who will attend to the following responsibilities:

  • Work directly with the steering committee (see below)

  • Conduct a needs assessment

  • Implement the goals of the program

  • Manage the budget

  • Do in-house marketing of the program

  • Educate others about the value and purpose of in-house coaching

  • Train and support participating coaches

  • Resolve conflicts and solve issues as they arise

  • Recruit and assign coaches and participants

2.  The Steering Committee is a working group that establishes the goals and objectives of the coaching program.  Ideally members of the steering committee should consist of selected representatives from across the organization.  Working with the program coordinator, the steering committee should focus on the following:

  • Identify and support strategies to create a leaning culture within the organization

  • Clarify the roles and responsibilities of the coaches and participants

  • Establish program outcomes

  • Identify indicators of success

  • Establish guidelines for evaluating the program

  • Maintaining a high level of support for in-house coaching and keep senior leadership updated


Note: It is important for senior leadership to buy into in-house coaching as an integral part of the organization’s learning culture.  It is especially valuable if senior leadership participates as coaches in the program.


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B. Develop a Mentoring Program Roadmap

It is important to clarify the program by creating a “roadmap to success.”  Working together the coordinator and steering committee should create a guiding implementation plan that includes the following:

  • A mission statement

  • The goals of the program

  • Desired outcomes and indicators of success

  • Targeted population

  • Duration of the program (duration of a pilot)

  • The process for selecting coaches and participants

  • Budget and budget management

  • The matching process: coaches with participants

  • Coaches training and orientation

  • Support activities and ongoing training

  Go to Step Two: Participation

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